Mission
& Values

At Scope ESG, we empower organizations to achieve measurable impact and profitability by transforming proven strategies for fostering diverse perspectives and equitable opportunities into outcomes-based solutions. Our tested all organization approach—integrating vertical collaboration and horizontal KPIs—sustainability and innovation align seamlessly with bottom-line growth, while inclusion naturally emerges as a result of our integrated methods.

Your Transformation Team

At Scope ESG, we empower organizations to achieve measurable impact and profitability by transforming proven strategies for fostering diverse perspectives and equitable opportunities into outcomes-based solutions. Through our whole-organization approach—integrating vertical collaboration and horizontal KPIs—sustainability and innovation align seamlessly with bottom-line growth, while inclusion naturally emerges as a result of our integrated methods.

Daniel Holland

Chief Client Officer

As Chief Client Officer, Daniel works with Scope ESG clients to develop revenue generating, sustainability-focused global partnerships. With over 30 years client management experience he has a proven track record in building profitable partnerships for progressive organizations while driving bottom line value and optimizing ESG investment and impact. Daniel holds and HBA, Specialist in Media & Communications from the University Of Toronto, an International Business graduate degree from Helsinki University Of Technology (Emerging Markets), Rotman Executive Leadership Program certification, and participant in Accenture’s DSDP program.

Leena Sharma Seth

Head of Social Sustainability

Leena is an award-winning consultant and equity practitioner with over 20 years of leadership experience in the non-profit, philanthropy and education sectors. Her approach to building equitable cultures, processes, and practices is rooted in four key pillars: accountability, resourcing, conflict transformation and social capital. She holds a Master’s in Conflict Analysis & Management, is a Canadian Certified Inclusion Professional (CCIP), a Qualified Administrator for the Intercultural Development Inventory, and is certified in the DISM ISO 30415:2021 framework for embedding equity and inclusion in organizational practices. Leena also completed the 4 Seasons of Reconciliation program through First Nations University and is Pride at Work certified.

Leena Sharma Seth

Head of Social Sustainability

Leena is an award-winning consultant and equity practitioner with over 20 years of leadership experience in the non-profit, philanthropy and education sectors. Her approach to building equitable cultures, processes, and practices is rooted in four key pillars: accountability, resourcing, conflict transformation and social capital. She holds a Master’s in Conflict Analysis & Management, is a Canadian Certified Inclusion Professional (CCIP), a Qualified Administrator for the Intercultural Development Inventory, and is certified in the DISM ISO 30415:2021 framework for embedding equity and inclusion in organizational practices. Leena also completed the 4 Seasons of Reconciliation program through First Nations University and is Pride at Work certified.

Ian Beckett

CSO, Integrated Business Transformation

As the Chief Strategy Officer, Ian helps business leaders develop and execute pragmatic and profitable transformation strategies that align their people, products, and processes with customer needs. With over 30 years of experience in global manufacturing, telecom, and software industries, he has a proven track record of delivering large-scale system integration, software project management, and systems development solutions that drive bottom-line results.

Our Work

At Scope ESG, we deliver transformative, measurable outcomes that benefit entire organizations while driving profitability and sustainable growth. Across industries, we’ve partnered with clients to integrate vertical collaboration and horizontal KPIs, creating solutions that align innovation with the bottom line. From developing groundbreaking strategies for sustainable automation to enhancing stakeholder engagement through inclusive design, our impact is defined by the tangible successes of our clients. Each case study showcases how our tailored approach unlocks potential, inspires collaboration, and generates meaningful results.

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CONAGRA

Bringing the iconic Duncan Hines brand to life by engaging the skills of Fairmont Hotels & Resorts’ renowned pastry chefs in a competition to express the concept of cultural competence as engineered and inspired cake creations.

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ROOTS

Brand stewardship and thought leadership for iconic global apparel retailer in its partnership with the Canadian Centre For Diversity & Inclusion, and 3D immersive tours of award-winning flagship (‘enhanced experience’) store locations communicating the retailer’s history and values to employees, consumers and investors.

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AIRBNB

Showcasing of Airbnb’s adaptive accommodations category including simulations of fully-compliant, accessible property features and amenities via Matterport LiDAR 3D immersive capture technology.

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CONAGRA

Torkin Manes LLP — Inclusive sport sponsorship activations and capacity building for progressive regional law firm in Canada, including title sponsorship for the international Canadian Gay Tennis Open (2024), the Federation Of Gay Games Community Awards (2023), and Bloom! Awards Of Success (2020).

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Slide
TURNER

Turner Moore LLP — Firm rebranding, repositioning, and strategic communications strategy development and execution targeting the corporate sector and geared to long-term network expansion. Focus on firm’s leadership in DEIA best practices — internally and externally.

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canon_logo

Canon Canada Inc. — Sector-specific value proposition, outreach and direct sales supporting accounting/bookkeeping practice automation (high-performance scanners) and institutional healthcare digitization.

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ARK

ARK by RoboEatz — Value proposition, brand messaging and investor positioning (all channels) for leading automated robotic kitchen solution for commercial foodservice application, reducing food waste, energy consumption and improving food safety. 

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VILLAGE

Cultural competence education and training for small business owners navigating an exponential increase in South Asian and New Canadian visitors to this international resort destination, which maintains a gold standard in employer partner relations and DEIA.

See more
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goss_global_sa_de_cv_logo

utomotive aftermarket parts producer with sustainability focus introducing a new line of auto accessories for global distribution. Go-to-market strategy development (retail and dealerships). Pandemic emergency response PPE product development for essential workers, including Health Canada certification, pricing, fulfillment and distribution partner outreach.

See more
Slide
RCC

Retail Council Of Canada — Restructure and monetization of national industry association’s media properties, including segmentation for retail supplier communities by service and specialization, content strategy, partnerships, new client outreach, sales, development of media valuation and rate card, expansion of sustainability-focused program components.

See more
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Slide
CONAGRA

Bringing the iconic Duncan Hines brand to life by engaging the skills of Fairmont Hotels & Resorts’ renowned pastry chefs in a competition to express the concept of cultural competence as engineered and inspired cake creations.

See more
Slide
ROOTS

Brand stewardship and thought leadership for iconic global apparel retailer in its partnership with the Canadian Centre For Diversity & Inclusion, and 3D immersive tours of award-winning flagship (‘enhanced experience’) store locations communicating the retailer’s history and values to employees, consumers and investors.

See more
Slide
AIRBNB

Showcasing of Airbnb’s adaptive accommodations category including simulations of fully-compliant, accessible property features and amenities via Matterport LiDAR 3D immersive capture technology.

See more
Slide
CONAGRA

Torkin Manes LLP — Inclusive sport sponsorship activations and capacity building for progressive regional law firm in Canada, including title sponsorship for the international Canadian Gay Tennis Open (2024), the Federation Of Gay Games Community Awards (2023), and Bloom! Awards Of Success (2020).

See more
Slide
TURNER

Turner Moore LLP — Firm rebranding, repositioning, and strategic communications strategy development and execution targeting the corporate sector and geared to long-term network expansion. Focus on firm’s leadership in DEIA best practices — internally and externally.

See more
Slide
canon_logo

Canon Canada Inc. — Sector-specific value proposition, outreach and direct sales supporting accounting/bookkeeping practice automation (high-performance scanners) and institutional healthcare digitization.

See more
Slide
ARK

ARK by RoboEatz — Value proposition, brand messaging and investor positioning (all channels) for leading automated robotic kitchen solution for commercial foodservice application, reducing food waste, energy consumption and improving food safety. 

See more
Slide
VILLAGE

Cultural competence education and training for small business owners navigating an exponential increase in South Asian and New Canadian visitors to this international resort destination, which maintains a gold standard in employer partner relations and DEIA.

See more
Slide
goss_global_sa_de_cv_logo

utomotive aftermarket parts producer with sustainability focus introducing a new line of auto accessories for global distribution. Go-to-market strategy development (retail and dealerships). Pandemic emergency response PPE product development for essential workers, including Health Canada certification, pricing, fulfillment and distribution partner outreach.

See more
Slide
RCC

Retail Council Of Canada — Restructure and monetization of national industry association’s media properties, including segmentation for retail supplier communities by service and specialization, content strategy, partnerships, new client outreach, sales, development of media valuation and rate card, expansion of sustainability-focused program components.

See more
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Our History

Mark Russell Holland

Founder, Scope Profit Solutions Ltd. | 1966—2016

Mark’s relentless pursuit of excellence, 25+ years of consulting experience with global enterprises (mostly in the energy sector), military training and active duty in the Canadian Armed Forces (Naval Reserve) shaped Mark’s legacy as a disruptive force for business transformation across industries.

In Mark’s last year, and as a testament to his drive and vision, he successfully registered a US patent for a sustainable, dripless, tea diffusion device for commercial use. We worked together on a go-to-market plan, flew to London, and presented to the head of product innovation at Tetley (Tata).

Mark’s vision is the enduring ‘Why?’ behind Scope Profit Solutions and its operating companies. It is also, in his words, the “Why Not?!”.

Rest in peace, brother. You are missed.